Daniel Levitin

Distinguished Faculty Fellow
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Professor Daniel J. Levitin, Ph.D., FRSC, is a world renowned cognitive neuroscientist, serial entrepreneur, and best-selling author. He is a Distinguished Faculty Fellow at the Haas School of Business, UC Berkeley.
 
Levitin helped to found an independent record label in 1982, 415 Records, serving as its Vice President for Artists & Repertoire and eventually its President. The label was sold to Sony Music in 1989. He founded an independent production and consulting company, DL Productions, whose client list included every major record label, contributing to albums by artists such as Eric Clapton, Stevie Wonder, kd lang, and Steely Dan. Records and CDs to which he contributed have sold in excess of 30 million copies. Levitin then helped to found the first internet music recommendation engine, MoodLogic, which also sold to Sony. In 2013, he was the first academic dean hired at Minerva, a "start-up" university based in San Francisco and which now is fully accredited and among the three most selective universities in the U.S. 
 
He has worked as a consultant on management, data, marketing, and intellectual property for a wide range of companies including Apple Computer, Microsoft, the United States Navy, Booz-Allen Hamilton, Heineken, Sonos, AT&T and Wells Fargo Bank.
 
He is the author of four consecutive #1 best-selling books that have spent more than two years on the New York Times bestseller list:  This Is Your Brain On Music, The World in Six Songs, The Organized Mind: Thinking Straight in the Age of Information Overload and A Field Guide to Lies: Critical Thinking in the Information Age. A revised version of that book will be rereleased in March, 2017 under the new title Weaponized Lies: Thinking Critically in the Post-Truth Era
 
The Organized Mind was named by Satya Nadella (CEO Microsoft), Marc Hurd (CEO Oracle) and The Wall Street Journal as "best book of the year" for 2014. Its applications to leadership and big data have been praised by CEOs, Supreme Court judges, members of Congress, and Nobel-prize winners. A TED talk based on just four pages of the book reached one million views in its first week of release and now exceeds eight million views, making it one of the most popular TED talks of the year.
 
Levitin is actively engaged in disseminating science in the public interest, through public speaking and media interviews. He is a frequent guest on NPR, CBC and BBC radio and has appeared on Good Morning America, CBS This Morning, The PBS NewsHour, CNN International, FoxNews, and The Big Bang Theory.
Academic Background 

PhD, Psychology, University of Oregon

BA, Cognitive Psychology and Cognitive Science, Stanford University

Publications & Media

Videos 

Daniel Levitin on Information Overload

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Daniel Levitin: How to stay calm when you know you'll be stressed

WATCH VIDEO

Daniel Levitin: The Organized Mind: Thinking Straight in an Age of Information Overload

WATCH VIDEO

This Is Your Brain on Music

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Daniel Levitin discusses "A Field Guide to Lies"

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VIEW MORE
Books 

This Is Your Brain on Music: The Science of a Human Obsession

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The World in Six Songs: How the Musical Brain Created Human Nature

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Foundations of Cognitive Psychology: Core Readings

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The Organized Mind

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A Field Guide to Lies

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VIEW MORE
Papers & Articles 

Which kind of procrastinator are you?

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The Sum of Human Knowledge

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Why It's so hard to Pay Attention, Explained by Science

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Daniel Levitin Talks Too Much Information

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More Articles by Daniel Levitin

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VIEW MORE
Academic Background 

PhD, Psychology, University of Oregon

BA, Cognitive Psychology and Cognitive Science, Stanford University

Publications & Media

Videos 

Daniel Levitin on Information Overload

WATCH VIDEO

Daniel Levitin: How to stay calm when you know you'll be stressed

WATCH VIDEO

Daniel Levitin: The Organized Mind: Thinking Straight in an Age of Information Overload

WATCH VIDEO

This Is Your Brain on Music

WATCH VIDEO

Daniel Levitin discusses "A Field Guide to Lies"

WATCH VIDEO
VIEW MORE
Books 

This Is Your Brain on Music: The Science of a Human Obsession

VIEW BOOK

The World in Six Songs: How the Musical Brain Created Human Nature

VIEW BOOK

Foundations of Cognitive Psychology: Core Readings

VIEW BOOK

The Organized Mind

VIEW BOOK

A Field Guide to Lies

VIEW BOOK
VIEW MORE
Papers & Articles 

Which kind of procrastinator are you?

VIEW PAPER

The Sum of Human Knowledge

VIEW PAPER

Why It's so hard to Pay Attention, Explained by Science

VIEW PAPER

Daniel Levitin Talks Too Much Information

VIEW PAPER

More Articles by Daniel Levitin

VIEW PAPER
VIEW MORE