Strategy in Competitive Markets

Strategy in Competitive Markets

Build a Lasting Competitive Advantage

Program Experience

Companies today operate in a fast-paced, highly unpredictable business environment, where innovation and entrepreneurial approaches are rewarded. In such an environment, owning a unique position in the marketplace can often mean the difference between success and failure.

This program is led by top thought leader in strategy, innovation and entrepreneurship, Berkeley Haas professor Toby Stuart. It uses a unique blend of theory, practice and case studies to promote a thorough understanding of competitive strategy and innovation.

Understand the World of Corporate Entrepreneurship
Learn and apply core frameworks in corporate entrepreneurship and innovation to drive your business success.
Acquire the Latest Competitive Analysis & Design Tools
Learn how to assess the competitive landscape in your industry, analyze your strategic position, apply strategic value curves, and design for a competitive corporate advantage.
Learn Business Model Design & Repositioning Techniques
Learn how to apply business model design and repositioning strategies to establish a unique position within the marketplace.
Design a Business Model for New Growth
Create a successful business strategy for your organization by using data and evidence from theory and case studies.
Harness Emerging Technologies for Innovation
Understand how emerging technologies can help you reimagine your strategy and gain a competitive edge.
Go Inside the Program

Program Dates

Cost & Features

Program Fee

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  • Three-day in-person, strategy deep-dive at UC Berkeley Haas School of Business campus 
  • World-renowned Berkeley Haas and Executive Education Faculty 
  • Discussions with top innovation thought leaders and high-profile Silicon Valley executives and entrepreneurs from companies like Google and PayPal
  • Exclusive networking reception with faculty
  • Access to the program alumni community
  • Strategy in Competitive Markets Certificate of Completion 

Who It's For

  • Vice Presidents 
  • General Managers
  • Sales and Marketing Executives
  • Finance Executives
  • Operations Executives
  • Any position impacting company strategy
This program counts toward a
Certificate of Business Excellence
Curriculum Days 
Three Days
Strategy & Management or Finance & Business Acumen

A UC Berkeley Certificate of Business Excellence gives individuals the opportunity to create a personal plan of study structured by our four academic pillars. Participants will earn a mark of distinction with certification from a world-class university, and enjoy the flexibility of completing the program in up to three years.


Interested in customizing this program for your organization?


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