Digital Transformation: Leading People, Data & Technology
About the Program
Drawing from a mix of tools and frameworks from data science, IT management, and marketing, you will learn from top thought leaders in digital transformation. Live teaching sessions and moderated discussion boards give you the opportunity to ask questions, interact directly with faculty and peers, and accelerate your learning beyond the typical online learning experience.
Berkeley Executive Educations Digital Transformation program does not have any prerequisites - except for a strong desire to learn about opportunities for digital technology and data management practices to transform your business. As the program progresses through eight modules a storyline weaves examples from retail and healthcare, showing how two very different industries benefit from uniting around data, technology, and people.
Two months in total, 4-6 hours per week
The Digital Transformation: Leading People, Data, and Technology program curriculum covers the following topics:
Topic 1 |Introduction and Overview
Topic 2 |Opportunities for Digital Transformation
Topic 3 |The Role of Data
Topic 4 |The Process of Digital Transformation
Topic 5 |Digital Business Models
Topic 6 |People and the Organization
Topic 7 |Technology and Policy
Topic 8 |Conclusion and Action Plan
Download the program topics
Who It's For
- Mid to senior level managers who need a strategy to lead their business unit or organization through disruption.
- Leaders who strive to be more innovative in implementing new ideas, staying ahead of the competition, and aligning their people, data, and technology.
- World-renowned Berkeley Haas and Executive Education Faculty
- Video lectures from Berkeley Haas faculty
- Live webinars (also available as recordings)
- Peer discussions and exercises
- Case Studies
- Capstone Project
- Exclusive online network-building opportunities
- Access to the program alumni community
- Digital Transformation: Leading People, Data, and Technology Certificate of Completion
A UC Berkeley Certificate of Business Excellence gives individuals the opportunity to create a personal plan of study structured by our four academic pillars. Participants will earn a mark of distinction with certification from a world-class university, and enjoy the flexibility of completing the program in up to three years.