Berkeley Executive Education’s premier product management program for translating opportunities into profitability

Access the program guide to gain a deeper understanding of our five-day in-person program. The complimentary guide outlines:

  • Program curriculum
  • Learning objectives
  • Sample schedule
  • Program topics
  • Class profile

You’ll also unlock trends and insights from the Haas School of Business, valuable thought leadership, exclusive offers, and more through our communications.

World-Renowned Faculty

Faculty Director, Sara Beckman, has decades of experience in preparing executives and organizations to expand the way they look at products, customers and stakeholders, and the customer experience. 

Sara Beckman

Sara Beckman
Teaching Professor | Earl F. Cheit Faculty Fellow,
Haas School of Business

57% of U.S. workers want to update their skills. (Gallup)

One third of the top 20 skills in job listings have changed since 2016. (BCG and Emsi Burning Glass)

77% of workers are prepared to retrain or learn new skills. (PWC)